Hands-on brand, UX and product design consultant
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An AI savvy creative UX & product designer, brand strategist, illustrator and writer. I deliver hand-crafted branding & rapid AI-assisted 0-1 MVP product experiences end-to-end.
As a User Experience Design pioneer, shaped 30+ product & brand experiences and embedded ethical, human-centred design in AI, fin-tech, HR-tech, e-comm, travel, ad-tech, and geographies across India, Singapore, UK and Italy. I now combine years of traditional brand, UX and product design expertise with the latest AI tooling to transform design workflows, making them leaner, faster, cost-effective, and modern. Great at building and leading rock-solid design teams as a player-coach design leader. Enjoy building ground-breaking product and brand experiences from scratch as much as reimagining legacy software. Recently, as VP of Design at Hyperbots, directed design for AI-native fintech products, branding, content marketing and people experience. Influenced a scale-up from $2M seed funding to $6.5M series A round Previously, led the UX orgs at Amazon (India & UK), with significant impact on OPS conversions, affecting the lives of millions of shoppers & Amazonians across the world. Co-founded boutique design studio, Stoodio Iterati, offering UX/Product, and brand design services to early-stage startups.