Saoud Maherzi

I am a founder, CEO, and strategic operator working at the intersection of luxury brands, sports IP, experiential venues, and international expansion. I advise founders, investors, brands, and rights-holders on: • High-value deal structuring (licensing, JV, equity, convertibles) • Monetisation of sports & lifestyle IP (museums, retail, events, activations) • Expansion strategies across Asia, Europe, and the Middle East • Luxury brand activations, private venues, and experiential concepts • Go-to-market strategy, pricing, and positioning for premium audiences I currently operate and advise on projects involving: • Global luxury brands • International sports federations & athletes • High-net-worth investors and family offices • Real estate & experiential developments Typical engagements: • Strategic advisory calls • Deal & pitch review • Investment structuring • Market entry strategy • Brand & experience monetisatioN