Mean

I am an operations leader and digital creator with over 20 years of experience driving client loyalty, managing teams, and building vibrant communities. I've successfully scaled my online presence to nearly 10,000 Instagram followers and monetized content through digital media, branded collaborations, and emerging platforms like Printify, where I've sold unisex streetwear. My expertise includes influencer management, cross-functional campaign execution, and leveraging creative storytelling to strengthen brand reach. I built and managed my online persona, "Don't Trust Addison," across Instagram, YouTube, and streaming platforms, and produced podcasts featuring local musicians. My background also includes managing a client base of 100+ customers with over 90% retention in a salon business, training a team of 10 employees, and overseeing all operational aspects from invoicing to vendor management. As an Adult Education Instructor, I designed and delivered skill-building courses, focusing on student retention and engagement. I am passionate about merging my extensive service expertise with my leadership in influencer marketing.