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Estimated duration
~1h
Deadline
Not specified
Location
United States (Remote OK)
USD
Carby is a US iOS app that builds weekly dinner plans and grocery lists for busy moms. We are testing UGC ad hooks and want one creator for a small paid test.
WHO WE'RE LOOKING FOR: a BLONDE MOM, roughly 35-45, US-based, comfortable talking straight to camera on her phone. (This persona is the point of the test - please only apply if that's genuinely you.)
TASK: PART 1 - HOOKS: Record 5-10 raw hook clips in one consistent setup (same framing, background, outfit). Every clip uses the exact same spoken headline: "been shopping at Aldi for 10 years and NOW I FIND THIS ???" Say ALDI exactly - not any other store. Open every clip with a BIG shocked/surprised face (wide eyes, dropped jaw or hand over mouth) held for a beat before you say the line. Vary only the visual opening (holding phone, fridge open, grocery bag on counter, talking to camera, etc) and the delivery (tone, pace, energy). 2-4 seconds per clip, vertical 9:16, shot on your phone.
PART 2 - BODY: One ~60-second body video, read word-for-word off our teleprompter (link sent on acceptance). Save/download the file to your device after recording.
RAW files only: no editing, no music, no captions or on-screen text besides the spoken headline, no beauty filter (natural skin). Save every file locally and deliver them via a share link (iCloud, Google Drive, etc) in the chat within 24 hours of acceptance.
Pay: $8 fixed for this test (about 1 hour of work). If the test goes well we have larger paid bundles (a full winner video plus more hook variants).
USAGE RIGHTS: By applying you agree that accepted clips may be edited and used in Carby paid advertising, including Meta Partnership Ads, with no time limit. If you ever post the content yourself, label it as an ad / paid partnership where required.
5-10 distinct raw 9:16 vertical hook clips, 2-4 seconds each, all using the exact spoken headline "been shopping at Aldi for 10 years and NOW I FIND THIS ???" (Aldi exactly) with a big shocked-face opening and varied delivery, PLUS one ~60-second word-for-word body video recorded off the teleprompter, all delivered raw (no editing, music, beauty filter, captions beyond the headline, or extra CTA) in the chat within 24 hours of acceptance.
Based in the US
Blonde mom, roughly 35-45 (this persona is the test)
Phone that shoots clear vertical (9:16) video
Natural, believable direct-to-camera delivery
Can deliver the raw files within 24 hours of acceptance
Agrees accepted clips may be edited and used in Carby paid ads, including Meta Partnership Ads